Sakhi Unique Resource Enterprise Private Limited (SURE)
Empowering Rural Women and Sustainable Livelihoods Enabling last-mile access to clean energy, agriculture, and health solutions
Our leadership includes women from the communities we serve ensuring lived experience informs every strategy.
Our team spans health, clean energy, rural marketing, finance, and gender equity.
We have successfully implemented pilot initiatives with measurable impact, ready for scale.
Team members have worked with leading organizations such as BMGF, BBC Media Action, EU, SSP, Samhita, and FPOs bringing credibility and partnership networks.
SURE’s founding and management team is deeply committed, uniquely qualified, and strategically aligned to solve the problem of rural women’s economic empowerment and climate-resilient livelihood creation.
We combine grassroots insight, domain knowledge, and professional execution to create sustainable, women-led impact across rural India.
Rural women face multiple barriers including limited access to income-generating opportunities, clean energy, sustainable agriculture inputs, and health-related products.
Traditional systems used in farming and household operations are costly, fuel-intensive, laborious, and environmentally harmful.
Additionally, a lack of access to quality products and awareness prevents rural communities from transitioning to more sustainable and healthy lifestyles.
SURE (Sakhi Unique Resource Enterprise) empowers rural women by building a last-mile distribution network that provides communities with access to
These products are promoted and sold by trained women entrepreneurs known as “Sakhis” within their own communities.
Empowered rural women lead a movement of climate-smart livelihoods, enabling their communities to adopt sustainable products and practices, resulting in economically thriving, environmentally resilient rural communities.
By 2030, empower 10,000 rural women entrepreneurs to deliver clean energy, sustainable agriculture, and healthcare solutions to 2 million rural households.
The role of women in rural communities is multifaceted and varies across different cultural, social, and economic contexts. Understanding their roles requires considering a range of factors, including traditional norms, economic activities, access to education, healthcare, and their participation in decision-making processes. Rural marketing requires innovative approaches to connect with diverse consumer bases. One promising avenue is tapping into progressive women networks in rural areas. Women play a pivotal role in shaping the socio-economic fabric of rural communities, and by leveraging their networks, we can create effective and sustainable strategies.
Identify women leaders (Sakhis) and train them in entrepreneurship, product knowledge, and community mobilization.
Establish partnerships with producers/innovators to source and supply climate-resilient products
Sakhis promote, demonstrate, and sell products at the village level.
SURE provides continuous training, mentoring, and logistical support.
SURE retains a margin on sales; Sakhis earn commission-based income
Break-even expected in 2-3 years with adequate funding and market linkage support.
Director
Director
Director
Director
Director
Chief Executive Officer
Chief Growth Officer
Chief Operating Officer
© 2025 All Rights Reserved.
